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HRI Releases Hispanics Today: An Economic and Consumer Analysis |
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| Published on February 4, 2005 |
February 4, 2005
The HACR Research Institute (The Institute) is pleased to announce the release of Hispanics Today: An Economic and Consumer Analysis. This publication is a collection of original works by some of the most prominent experts in the Hispanic community, many of whom hold key positions in academia, think tanks, and marketing and communication agencies. The study presents a comprehensive look at the U.S. Hispanic market, Hispanic consumer behaviors, and its ever-growing role within the U.S. economy.
Topics in this publication cover the following:
-Assimilation of Hispanics into all aspects of the U.S. economy
- Hispanic population growth patterns
- Hispanic and other minorities' buying power
- Hispanics in financial services
- Targeting customer service for the Hispanic consumer
- The Hispanic consumer in the United States
"This compilation is a unique and robust blend of research from premiere sources in the nation," said Alfonso E. Martinez, president and CEO of HACR. "Corporate America will be well served to understand the salient Hispanic issues discussed in this comprehensive study."
To acquire the publication, visit our website at www.hacr.org or contact Omar Velarde-Wong, national communications and marketing director, at (202) 835-9672 ext. 206 or via email at ovelarde@hacr.org.
HACR Research Institute
The HACR Research Institute (The Institute) is the research arm of HACR. The Institute is devoted to objective research, analysis and publication focused on the Hispanic community and corporate America. The Institute focuses its research in the areas of employment, procurement, philanthropy and governance. The goal of the Institute's activities is to offer insights into the power of Hispanic inclusion and stimulate discussion on Hispanic inclusion in corporate America.
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