KRAFT FOODS JOINS HACR ELEVATING THE POWER OF HISPANIC INCLUSION
As Corporate America continues to understand the strategic importance of diversity as a tool to increase shareholder value, the Hispanic Association on Corporate Responsibility (HACR) welcomes Kraft Foods as a generation level corporate member.
Kraft Foods will become a part of an extended network of corporate thought leaders and have the opportunity to share best practices to further its ongoing social corporate responsibility and inclusion initiatives.
“We’re fully committed to diversity as an integral part of our business strategy,” said Irene Rosenfeld, Chairman and Chief Executive Officer. “At Kraft Foods, diversity is not just about gender or race. Rather, it’s also about bringing together people with diverse experiences, perspectives and backgrounds. As a result, we’re creating a culture that’s open and inclusive – a culture that’s driving business success for our shareholders, our business partners, our consumers and our employees.”
As one of the world’s leading food companies, Kraft Foods is at the forefront of the movement toward promoting inclusion and believes in the value of cultivating a diverse work environment for its customers, employees, shareholders and the communities where it does business.
“With this new partnership, Kraft Foods will join a network of Fortune 500 companies who are making a difference in diversity through innovative strategies designed to meet the needs of a growing Hispanic consumer market," said President & CEO of HACR, Carlos F. Orta.
Working with its corporate and coalition members, HACR continues to elevate the power of Hispanic inclusion to ensure increased Latino representation in the Corporate America.
About Kraft Foods Inc.
With annual revenues of approximately $48 billion, Kraft Foods is a global powerhouse in snacks, confectionery and quick meals. The company is the world’s second largest food company, making delicious products for billions of consumers in more than 160 countries. The portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gum; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats. Approximately 70 brands generate annual revenues of more than $100 million. Kraft Foods (http://www.kraftfoodscompany.com/; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.
